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Communicating Risks and Benefits: An Evidence-Based User's Guide

Author(s)
Fischhoff, Baruch
Brewer, Noel T.
Downs, Julie S.
Publication Date

Abstract

Effective risk communication is essential to the well-being of any organization and those people who depend on it. Ineffective communication can cost lives, money, and reputations. Communicating Risks and Benefits: An Evidence-Based User's Guide provides the scientific foundations for effective communication.

Additional Information
US Department of Health and Human Services, Food and Drug Administration, Risk Communication Advisory Committee and consultants
Category of Content
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